Apple is preparing to make the beginning of the year 2026 very important for itself. According to a latest report, the company may launch several big products one after the other in the coming weeks, which will include new iPhone, updated iPads and new Macs. Apple’s focus this time will not be limited to just high-end users, but will also target enterprise and emerging markets. Along with this, the company is also preparing major updates on the software front, which includes changes related to Siri and Apple Intelligence. Overall, the beginning of 2026 could be one of the busiest periods ever for Apple.
Bloomberg’s Mark Gurman Report According to , Apple is first preparing to launch the iPhone 17e, which will replace the iPhone 16e that came last year. This new iPhone is said to have A19 chip, which will also be used in the iPhone 17 series. Apart from this, it is expected to have MagSafe charging and Apple’s in-house cellular and wireless chips. The report claims that Apple can keep its price at $599 only, so that the company can give the message that users are getting more features at the same price.
Apple reportedly iPhone 17 Will be promoted especially for emerging markets and enterprise customers. The company is also expected to benefit from the weakening competition, as there is less possibility of major changes in Google’s Pixel 10a, while Samsung is currently focusing more on its premium segment.
Apart from iPhone, Apple may also introduce new iPads soon. The report says that the entry-level iPad and iPad Air will be updated, although major design changes are not expected. A18 chip can be given in the base model iPad, while it has been revealed that M4 chip will be available in iPad Air. Entry level with A18 chip ipad It may also get the support of Apple Intelligence for the first time, which the company will make a big selling point of this product.
Talking about Mac lineup, Apple 14 inch and 16 inch MacBook Pro The new version is working on MacBook Air with M5 processor and updated Mac Studio. According to the report, new versions of Mac Studio and Studio Display may also not arrive much later. Apart from this, new Mac mini models are also said to be included in the roadmap this year.
However, the most discussed low cost macbook Is about. The report claims that this MacBook will come with a display smaller than 13 inches and an iPhone class chip. Its purpose is said to be to compete with cheap Windows laptops and Chromebooks. Apple can offer it as an entry point into the Mac ecosystem for new users and the enterprise segment.
On the software front, Apple is likely to announce iOS 26.4 in the coming weeks, which is expected to include some long-awaited Siri-related features. Talking about the second part of the year, Apple’s first foldable iPhone, iPhone 18 Pro series And OLED display And there is also mention of MacBook Pro with touch support. If this information proves to be true, it would be considered a big change for Apple, as the company has long been against touch screen Macs.

